Not every startup I blog about is a gadget, app or site. Sometimes, it's something as common as beer. Having grown up across the alley from Humboldt Brewery, I know a thing or two about beer. Richard Brewer-Hay and his wife are onto something.
I've blogged about Richard Brewer-Hay before. Close friend. He is doing one hell of a job over at eBay Ink. But I envy the guy because his passions have the potential to become a serious business, and that's just not the case for everyone.
Richard makes beer. Really good beer. His standard is an ESB, classic English beer, tastes great whatever the temperature. IMHO, his best beer in the Milk Stout. And, I really like his rasberry red too. And, the belgian style is nice and spicey. Oh, and the Porter is getting better... shit, he really doesn't make bad beers.
Recently, one of Richard's Elizabeth Street Brewery beer was entered into the Great American Beer Festival via the 21st Amendment and the "pro-am" category. This is where brewers make their names. This is where new brands of beer are born. In just a few years, Richard's hobby became a passion and its starting to become a brand. That's a significant leap. I know, because building new brands is my business.
Here's a picture of the bar and the cask where Richard's ESB was tapped last night. BTW, according to the bartender, this was the fastest draining of a cask in the long history of 21st Amendment. Richard's friends drink hard and fast, so I'm sure that helped. But the beer was fantastic, I'm sure (I didn't get to see it in person).
Kudos Richard. Cheers to you.
Thanks for sharing the video. I hadn't seen it yet.
I've been lucky to have some of his great beer as well, but it has been a long time. I think a trip to SF might be in order!
Posted by: C.C. Chapman | September 11, 2009 at 02:10 PM